I turned procrastination into launching products and leaping into indie-making. Let's explore this path and build a business together! Join along other 500+ makers.
This mistake cost me a whole day of work
You wouldn't waste time on actions that don't get you one step closer to the goal. Would you? Tell me about that. I made this mistake two weeks ago and wish I didn't. After switching to ConvertKit, I lost my mind on a landing page that should have taken me a few hours. Instead, I stalled there for six and a couple more, overthinking before raising the white flag. When is it time to move on? A wise man knows, but I'm not wise...yet. I looked far and wide. I even asked other creators. Niet. ConvertKit lacks landing page customizations, and the available ones are limited. I understand why. It's an email platform for creators, not a landing page builder or a marketing tool, but I thought they somehow had a more advanced editor. Building a static page and hosting it on Vercel, crafting a landing on Carrd, or creating a WordPress site are great alternatives. Yet, none of them make sense right now. If my goal is to create and launch a product, why should I stay overtime on a newsletter page? Here's my guilty pledge, your honor. Substack works fine. Sure, I need to import new subscribers to ConvertKit manually, but it's a small effort. Substack even collects more data like the subscriber's country or the source, which is impossible on CK (shame on you!). Justin calls it the "rocking horse syndrome." One thing that led me to burnout last year was not letting go. All my after-hours came from a mix of perfectionism, wrong estimates, and avoiding the actual work. The real deal would be to get sharp at setting priorities, but nobody's born knowing. That's why I want to share this with you. When you find yourself losing your mind on a task that should've required a lot less, run an assessment.
Apply these questions to your different activities:
You get it. And talking about lacking progress despite significant hours working, I read one thought a while back that keeps going around my head. Real marketing is boring. Polishing your personal website a thousand times is not marketing. Stay wise. Stay laser-focused. Mattia |
The Maker Journey by Mattia Righetti
I turned procrastination into launching products and leaping into indie-making. Let's explore this path and build a business together! Join along other 500+ makers.
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